Generate SEO meta tags for your Shopify product pages. Copy and paste into your theme's head section.
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<meta name="robots" content="index, follow">
Paste these tags inside the <head> of your page. In Shopify, add them to your theme's layout/theme.liquid or use the SEO fields in the product editor.
Enter your page title
Write the page title (50–60 characters). This appears as the clickable headline in Google search results.
Add your meta description
Write a compelling 120–155 character description that summarizes the page and encourages clicks.
Set canonical URL and robots settings
Enter the canonical URL (the preferred URL for this page) and select index/noindex settings.
Copy the generated HTML
Copy the complete meta tag block and paste it inside the <head> section of your product page HTML.
The most important tags are: <title> (the page title shown in search results), <meta name='description'> (the snippet below the title), and <link rel='canonical'> (to prevent duplicate content issues). Viewport meta is essential for mobile rendering.
Google typically truncates titles at 50–60 characters (about 580px wide). Aim for 50–60 characters to display the full title. Include your primary keyword near the beginning.
The <meta name='robots'> tag tells search engines whether to index the page (index/noindex) and follow links on it (follow/nofollow). Most product pages should be 'index, follow'. Use 'noindex' for thank-you pages, checkout pages, and duplicate content.
A canonical tag (<link rel='canonical'>) tells Google which version of a URL is the 'original' to prevent duplicate content penalties. Use it when the same product page is accessible via multiple URLs (e.g., with and without tracking parameters).