Validate all 13 Etsy listing tags. Each tag must be ≤20 characters with no commas or special characters.
Etsy tags are multi-word phrases (e.g. "sterling silver necklace"). Use all 13 slots for maximum search visibility. Avoid single words — phrases convert better.
Enter all 13 Etsy tags
Type or paste each tag you plan to use in your Etsy listing. Each tag goes in a separate field.
Check for errors
The tool flags tags that exceed 20 characters, contain invalid characters, or have other issues that would prevent them from saving.
Review character counts
Each tag can be up to 20 characters. Longer tags need to be shortened or split across multiple tags.
Finalize and use in your listing
Once all tags pass validation, copy them into your Etsy listing editor under "Tags".
Etsy allows exactly 13 tags per listing. You should use all 13 to maximize discoverability — each tag is an additional search term your listing can rank for.
Each Etsy tag can be up to 20 characters including spaces. Tags that exceed this limit will not save. Multi-word tags (e.g., "gold necklace") count as one tag and use the space efficiently.
Multi-word tags (phrases) are more effective than single keywords because they match longer, more specific search queries. "Personalized baby gift" targets a higher-intent buyer than "baby" alone. Etsy also matches partial phrases, so "personalized baby gift" will appear for searches for "baby gift" too.
Yes. Etsy's search algorithm uses tags as one of its primary relevance signals. Tags should match how your target buyer searches — think of buyer language, not seller language. Use all 13 tags with a mix of broad and specific phrases.